It’s Almost Spotify Wrapped Season: Here’s What to Know for Wrapped 2024 ✨

October 30, 2024

The year is winding down, and you know what that means…Spotify Wrapped is just about ready to bless us with all the music stats we didn’t know we needed! Artists, have you updated your page to make it Wrapped-ready? And for everyone else, here’s the 411 on all things Wrapped 2024.

Spotify let Digital Music News in on some major stats this season, and it’s clear we’re all still obsessed. Over 225 millionlisteners tuned into Wrapped content in 2024, a number that’s skyrocketed alongside a 40% engagement spike from 2022 to 2023. It’s official: Wrapped has become more than just an annual roundup; it’s a pop culture moment where fans get to revisit their year in music, vibe by vibe. 🎶

If you’re an artist, now’s the time to connect with your top fans and make the most of Wrapped’s hype! Spotify’s got a great new feature for you: upload a quick, under-30-second vertical video by November 15. The goal? Keep it simple (no background music, lyrics, or brands) and talk directly to the fans who’ve had you on repeat all year long. Let them know how much you appreciate their streams, shares, and support.

These videos won’t just be limited to Wrapped either; they’ll stay on your Spotify profile, pop up in the Now Playing view, appear on Release Pages, and might even get front-and-center in the Home section. A little personal message can go a long way in building that fan connection, and Spotify Wrapped is the perfect stage for it.

Based on past years, Wrapped is likely to drop around November 30, just in time for us to start diving into the details of our top songs, artists, genres, and listening trends. Keep an eye out, but heads up: Spotify stops tracking your 2024 listening habits on October 31. That means if you’re looking to boost a few last-minute faves (or save yourself from seeing that one guilty pleasure on your top songs list), now’s the time to get those final plays in!

The countdown is officially on. Get ready to see what you and your friends have been vibing to all year, and let’s see what surprises 2024’s Spotify Wrapped has in store.

Written by: MJ