It’s Time! Mariah Carey Declares the Holiday Season Has Officially Started

November 3, 2025

Miami Queens! You can finally ditch the spooky season energy because the Queen of Christmas, Mariah Carey, has spoken: It’s Time!

Mariah kicked off her annual ritual of thawing out for the holidays with a new, highly-produced video that is pure glam and unapologetic sparkle. Forget the snow globes and cozy sweaters for a minute, because this is a Miami-level Christmas moment that’s all about the attitude and the beauty haul.

This year’s viral moment, in partnership with Sephora, features Mariah stepping onto the scene dressed as an angelic figure, only to be confronted by an unamused, thieving elf (played by comedian Billy Eichner). The drama? He’s stealing her makeup for “elf therapy” and declaring, “Christmas is canceled! No bells, no cheer, no glam!”

View this post on Instagram

A post shared by Mariah Carey (@mariahcarey)

But you know Mimi wasn’t having it. With a defiant whistle note, she trades her white angel robes for a shimmering sparkling red bodysuit lined with white fur and freezes the cynical elf into a snowman. Message received: You can’t cancel Christmas, and you definitely can’t cancel the glam!

The video closes with a cinematic montage of Mariah dashing through the snow in a sleigh, tossing Sephora goodie bags down chimneys, and flying around the Statue of Liberty. It’s extra, it’s iconic, and it’s the perfect cue to upgrade your holiday look.

The star of this whole visual moment (besides Mariah herself) is the GLAM. The video is a full-on masterclass in luxurious holiday makeup, perfect for your South Beach parties and Brickell rooftop celebrations.

The Red Bodysuit Energy: That sequined red look is a signal for bold color. If you’re hitting a holiday cocktail spot, this means trading your nude lip for a power red or trying the trendy mocha mousse lip color.

A-List Shimmer: Mariah’s signature glow is non-negotiable. For a Miami holiday, aim for the Soft Gold & Champagne Glow trend. Use a dewy foundation base and strategically place a shimmering champagne or gold liquid highlighter on your cheekbones and inner eye corners

Statement Eyes: The “frozen berry” or icy metallic eyes are major for 2025. Think silver, pewter, or even a classic emerald green liner to bring the festive colors into your look without the bulk of a winter coat.

PRO TIP: Sephora is celebrating the official “It’s Time!” declaration with its annual Savings Event (usually running through early November). Now is the moment to grab those high-end holiday lipsticks and eye palettes before your social calendar fills up.

Beyond the makeup aisle, Miami is ready to shine with holiday happenings. In fact, Mariah Carey’s own holiday bar is scheduled to land in Miami for the first time this year, complete with festive small bites and cocktails made with her Black Irish cream liqueur!

Whether you’re serving up your own dazzling looks or hitting a tropical holiday pop-up like the Miracle Bar at Better Days or Bodega Taqueria y Tequila’s Christmas pop-up, let Mariah be your muse. After all, if she can unfreeze a cynical elf with a whistle tone, we can all get our glow on for the most glamorous time of the year.

Written by: MJ