ICYMI: All The Drama on the Set of It Ends With Us

The buzz around It Ends With Us has been intense, but not just because of the film itself. Rumors started swirling when fans noticed that Blake Lively and director Justin Baldoni weren’t doing press together, sparking speculation of some behind-the-scenes drama. Things escalated when social media detectives discovered that the entire cast had unfollowed Justin on all platforms. Yep, you read that right—everyone unfollowed him.

But that’s just the beginning. Fans have been vocal about their disappointment with Blake Lively’s approach to promoting the film. Instead of focusing on the film’s heavy themes, especially those related to domestic violence, Lively seemed more interested in pushing her new skincare line. This has led to backlash from fans who feel like she’s downplaying the serious issues the film tackles.